Качество продукцииОсновной бизнес компании — производство и продажа универсальных швейцарских блендеров для брендов Bamix® и ESGE Zauberstab®. Уже более 60 лет продукция этих марок отличается высоким качеством, надежностью и долговечностью.

КлиентыНаша ключевая задача — удовлетворить самые высокие требования и ожидания покупателей. Мы стремимся обеспечить персональный сервис, включая индивидуальные заказы и доставку техники в кратчайшие сроки.

ОрганизацияГоризонтальная организационная структура и иерархия в рамках нашей компании позволяет максимально оперативно реагировать на изменения на рынке и всегда обеспечивать первоклассный сервис.

КоммуникацияМы стремимся завоевать доверие клиентов, деловых партнеров и акционеров, а также сотрудников компании и мировой общественности. Наша открытая и прозрачная связь в этом процессе является залогом построения крепких взаимоотношений.

ПоставщикиМы строим честные и взаимовыгодные отношения со всеми партнерами. Наша компания ценит долгосрочное сотрудничество, а также обмен ноу-хау и разработками с коллегами.

ESGE Ltd является независимой швейцарской компанией и была основана в 1953 году.

Более 60 лет успешной работы
Техника Bamix® поражает своими возможностями профессиональных поваров и любителей кулинарии. При производстве этой выдающейся продукции компания всегда остается верна своим принципам и традициям.

Несмотря на современный дизайн и инновационный функционал, можно заметить, что сами модели не сильно изменились за прошедшие годы. Блестящая идея изобретателя Bamix® Роже Перинжаке воплотилась в мощной и надежной швейцарской технике, которые уже несколько десятилетий вдохновляют кулинаров по всему миру на новые открытия.

Блендеры Bamix® остаются первыми в мире примерами ручных кухонных комбайнов, сочетающих в себе высокую мощность и компактный размер. Сегодня мы предлагаем вам модернизированные модели легендарной техники, выполненные в современном стиле и оснащенные дополнительными аксессуарами.

ИСТОРИЯ BAMIX®
1950
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2020

The Swiss engineer Roger Perrinjaquet invents an entirely new type of kitchen appliance. On 6th March 1950, he applies for a patent for an "appareil ménager portatif" [hand-held kitchen appliance]. The application describes the world's first stick (or wand) mixer. He calls the new appliance 

Mr. Perrinjaquet sells the patent rights to ESGE who produce the first wand mixers towards the end of this year.

Bodart BV is specialized in selling kitchen appliances at consumer fairs (they do 60 of these fairs in the Netherlands). At a small fair in Valkenburg/NL they do trial sales. Not only do they sell very well but they also come to realise that the most effective way to convince potential customers of the usefulness of this small but expensive appliance is "live demonstration"!

ESGE – Export in Glarus and ESGE AG in Mettlen are founded.

The trading company NIPPON ESGE K.K. is founded in Japan.

Walter Bodart buys the plant in Switzerland and all rights for bamix® and Zauberstab; thus, ESGE in Mettlen becomes the only production plant for bamix. The first step Mr. Bodart takes is to reduce bureaucracy machinery according to his business philosophy: quality above quantity – and – concentration on one product only…. These basics are still in use today.

The daily production reaches 1,600 bamix® units.

The bamix® Processor is launched. This attachment allows the grinding not only of dry but also of wet ingredients.

UNOLD Gmbh, one of the German sub-distributors, takes over the retail distributorship for the German market. Thanks to their outstanding efforts, the Zauberstab regains its former prominent position in German retail.

After very long practical tests in hotel kitchens, we launch the "bamix® GASTRO" – a model for professionals which becomes more successful than we had expected.

The largest Japanese direct selling company includes bamix® (as their first outside product) in their selling program.

Mr. Eigenmann starts his activities as the new Mr. bamix®. The corporate policy, centring around the word "quality" and concentration on one product finds a continuation.

The new accessory SliceSy® is launched with which the bamix® can also slice and grate, and thus becoming the all-in-one-kitchen appliance - certainly a milestone in the history of bamix®.

bamix® enters the Russian and Chinese markets. Gastro II is sold worldwide.

Extension of the warehouse and creation of more capacity.

The Classic model type is launched to extend the bamix® product range.

Commissioning of the 3rd assembly line. From now on, 2,000 bamix® per day may be produced.

bamix® celebrates its 60 year jubilee with many activities which get a lot of press coverage.

The newly built headquarters for administration and logistics of the Swiss distribution company are inaugurated. Therein the new bamix®-shop offers customers all products of the bamix® range.

The bamix® Academy is founded in Mettlen - a cooking school and training stage for bamix® customers.

bamix® is present on all social media channels. We continuously publish video clips on Facebook, Instagram and YouTube, introducing the bamix® and its amazing versatility. The number of followers is growing from day to day.

New product lines such as Babyline, Colorline und Luxuryline are successfully exhibited at the "Ambiente" trade fair in Frankfurt.

bamix® introduces 3 new product lines:

bamix® BBQ line, to attract men to use the bamix® for everything to do with BBQ. Great recipe booklet with rubs, marinades, vinaigrettes, meatball recipes, dips, etc. Very masculine style images, pure meat and passion for BBQ.

bamix® toGo, the universal genius for preparing smoothies, protein shakes, coffee kick drinks, cold or hot soups. With a thermo jug and fancy recipe booklet.

bamix® Baking, the “all-in-one kitchen appliance”. The Superbox with a fantastic cooking booklet with sweet and savoury dough recipes for all occasions.

Jamie Oliver and bamix® make cooking from scratch easier than ever.

Combining world-class expertise and a passion for proper food, bamix® of Switzerland and chef Jamie Oliver have joined forces to produce an exclusive immersion stick blender.

Jamie says: “I'm thrilled to be working with bamix®. This brilliant gadget is always out in our kitchen at home, and I use it for so many things – salsas, dressings, fragrant curry pastes and punchy pestos. It’s a fantastic tool for rattling out fresh, flavour-packed food with minimum fuss - bamix® is in a different league!”

THE bamix® PROMISE

In April, bamix® introduces the outstanding LIFETIME GUARANTEE for the bamix® motor - for bamix® is a 100% Swiss product of outstanding quality.

  • bamix® is original & unique.
  • bamix® is the only brand that offers quality and durability for more than 25 years of use.
  • bamix® implements the idea of sustainability from the very start.

These facts are the basis for allowing bamix® to be the only brand that can offer the promise of a LIFETIME GUARANTEE on the motor.*

*Production date after 01/2020

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